In a recent survey by Ipsos, only 39 percent of respondents from 31 mostly high and upper-middle income countries said that they identified as feminists, while an average of 51 percent disagreed with this description for themselves.

Only two countries out of 31, India and Spain, had a majority agree that they saw themselves as feminists – despite a mixed records of gender rights in both nations.

In Japan, the country ranked lowest, 15 percent of both men and women agreed that they were feminists, while overall, 61 percent disagreed with the statement – highlighting the overall negative connotations connected with the concept of feminism in the country.

Japan and second-lowest ranked South Korea have come under fire for a lack of women’s rights, lack of identification with feminism and the tendencies of a growing group of men that have been described as anti-feminist or even incel.