The African Brands has said it is set to host its 2024 edition of the African Brands Innovators Forum to spur transformative ideas to drive the evolution and redefine brand innovation in Africa.
The event tagged, ‘Meeting the Brands Innovation Challenge,’ is scheduled to be held later this month.
According to a statement from the organisers, participants can look forward to an immersive experience that will spark new perspectives, fuel collaboration, and spur transformative ideas to drive the evolution of African brands.
The statement partly read, “As part of the event, we will present the Africa Most Innovative and Most Admired Awards. The Africa Most Innovative Brands Award honours brands that fully embrace innovation, recognized for their added value beyond their enterprise or brand value.”
Henry is a chartered economist with over 10 years corporate world experience including over two years in business journalism. At The PUNCH, he covers the labour, appointment, management and brand beats.