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David Beckham opens eyewear pop-up in Selfridges

fashionunited.com 2024/10/6

Fashion

David Beckham opens eyewear pop-up in Selfridges
David Beckham wearing 1160S 40G style at Wimbledon Credits: Eyewear by David Beckham / Safilo SPA

Former footballer David Beckham and eyewear specialist Safilo SPA have opened a pop-up in Selfridges as part of the department store’s ‘Sportopia,’ summer of sports.

The Eyewear by David Beckham pop-up is open until September 13. It showcases the brand’s summer collection and five key autumn/winter 2024 sun styles chosen for perfectly representing the Selfridges customer.

In a statement, Safilo said the pop-up has been designed to “appeal to a broad audience,” and offers Beckham’s timeless designs alongside his fashion silhouettes.

Exclusive shades in the pop-up include the wrap-around mask shape DB99 visor sunglasses inspired by his passion for motorcycles, the DB 7127/S contemporary square frames styles, and the modern rounded DB 1160/S sunglasses crafted in ultralight slim acetate.

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